Introducing Chinese consumers to organic cosmetics through social media


To intervene, I worked with two Chinese beauty bloggers to produce two videos promoting pure skincare and organic brands to be posted on Chinese social media sites. I have also made contact with an Asian eco skincare brand, Be plain, and plan to continue offline eco beauty promotion in China with Be plain next. 
Link to the full video: https://youtu.be/QTgPiSYhrgM/ and I shared it on Chinese social media platforms to get feedback.
After I shared it on Chinese social media platforms, the feedback was unprecedented, with most Chinese netizens loving the organic skincare products and being very supportive of the environmental aspect.

Leave a Reply

Your email address will not be published. Required fields are marked *